If you’ve got some placeholder text sitting quietly on a parked domain, be ready for it to become even quieter. Google recently announced that its algorithm has been altered to identify parked domains and eliminate them from the index as part of its efforts to clean up search results.
Parking a domain can be a handy move, particularly if you’re not sure where your online campaign is heading. If you’ve got a few domain options and you want to keep them open, or even if you just want to make certain that your competitors don’t get their hands on a valuable domain name, parking a domain with a bit of text is a great idea.
These domains aren’t predominantly useful for search engine optimization, and they’ve become even less useful with this change in Google’s algorithm. Parked domains were a popular idea with site venders interested in making some easy ad revenue, and it’s the kind of low-quality site packed chock-full of advertising that appears to have encouraged the algorithm fine-tuning.
Google’s change means simply parking a domain is like discarding a resource. If you have a parked domain and want to make use of it for your SEO, it’s the right move to chat with your search engine optimization agency for ideas. A SEO services company can find plenty of uses for these domains, whether they’re put to use as small promotional sites or used as an addition for an SEO link building campaign.
Parking a domain can be a handy move, particularly if you’re not sure where your online campaign is heading. If you’ve got a few domain options and you want to keep them open, or even if you just want to make certain that your competitors don’t get their hands on a valuable domain name, parking a domain with a bit of text is a great idea.
These domains aren’t predominantly useful for search engine optimization, and they’ve become even less useful with this change in Google’s algorithm. Parked domains were a popular idea with site venders interested in making some easy ad revenue, and it’s the kind of low-quality site packed chock-full of advertising that appears to have encouraged the algorithm fine-tuning.
Google’s change means simply parking a domain is like discarding a resource. If you have a parked domain and want to make use of it for your SEO, it’s the right move to chat with your search engine optimization agency for ideas. A SEO services company can find plenty of uses for these domains, whether they’re put to use as small promotional sites or used as an addition for an SEO link building campaign.
